Helping brands find their edge, build their story, and shape the future.
Shelflife is a growth-driven partner helping ambitious founders turn great ideas into lasting brands. We bridge the gap between vision and execution, ensuring businesses have the right strategies, connections, and momentum to thrive.
A partner for those who think big, move fast, and believe that the right mix of insight, boldness, and persistence can unlock the next stage of success. We work with founders who ask, “What’s next?”, “Why not?”, and “How far can we go?”—and then make it happen.
We only work with ambitious, open-minded, good people. Let's meet, get to know each other, we want to understand and articulate your ultimate goal with your business.
We set our targets for the business, pick the brains of our network of experts to establish that our goals are achievable, how much they are going to cost and how long they are going to take to achieve.
The cost of achieving these goals is turned into detailed financial projections. This determines how much money you need to raise and the best type of funding to go for.
Based on the strategy we have built, we build the materials needed for your fundraise, guide you through and help you close it.
All of a sudden we have investment, now the spotlight is on us. We have promises to fulfil and targets to hit. We help you get the plan ready to implement.
We now need to get sh*t done to plan and budget, we help project manage this phase of your journey.
As a prominent figure on London's Power 1000 list of most influential individuals, he has left an indelible mark on various industries. In the 90s, Carl made waves as a DJ, captivating audiences with his unique sound. His entrepreneurial spirit led him into the restaurant and FMCG space. He’s features on the likes of BBC, Channel 4, MOB, and VICE as well as published the food favourite book "The Whole Chicken."
Superpower: Future Gazing
Adam is a serial entrepreneur, he has worked for a multitude of start-ups from idea stage to unicorn status in the capacity of founder, director and advisor. He has launched dozens of businesses, the majority in the food or FMCG industry. Most of Adam's experience is in operations, growth and fundraising.
Superpower: Never giving up and getting shit done
Following a BSc in Food Science at Reading University Elizabeth’s career was cemented with 7 years working within chilled food. She is now an independent consultant to the food industry, specialising in the development of new innovative products. Creativity, a passion for food, and a love of cooking underpin her personal journey through over twenty-five years in the industry.
Superpower: Turning ideas into a shelf ready products
Home of the whole fry. Chick’n’Sours has restaurants in Haggerston and Seven Dials as well as food trucks. The intersection of exquisite fried chicken, delicious cocktails and wicked tunes.
Making food better by using natural sugar from dates, tomatoes and apples. Founded in 2015 by real life doctor, Dr. Will, helping provide children (and adults) with healthier sauce alternatives. Liz helped them develop some of their creations.
Future Noodles are super tasty, nutritionally complete, plant-based, convenient meals delivered to your door. Containing everything you need for a healthy, yummy, planet friendly meal.
Not all nuts are made equal. They source and specially select the finest nuts for nut butter making. Liz has been helping with all their latest innovations.
Taking over London with QSR’s serving quick, tasty fried chicken with house-made dips, hand-made buns, cold beers & good vibes. The only Chicken Shop you need.
